Nashville-based sports marketing firm represented Altmyer during his record-setting college career at Illinois
Nashville, TN – Big Ten standout quarterback and 2026 NFL Draft prospect Luke Altmyer has renewed his partnership with sports marketing agency QB Reps. The Nashville-based firm represented Altmyer throughout his college career at the University of Illinois and will continue to direct marketing and brand management for the Starkville, Mississippi native who finished his career as one of the top quarterbacks in program history.
Altmyer concluded his college career as one of the most accomplished playmakers to take the field at Illinois, setting records in all-time passing touchdowns (57), completion percentage (64.4%), and passer rating (144.31). He also ranks second all-time in wins (23), while leading the Fighting Illini to back-to-back nine win seasons for the first time in school history.
A two-time bowl game MVP, he earned top honors at both the 2025 Music City Bowl and 2024 Citrus Bowl. He earned All-Big Ten recognition in 2024 and 2025 and served as team captain this past season. Altmyer led the nation in game-winning drives (7) in the final minute or OT of any QB over the past three years and made Big Ten history by being the first player to ever throw for 300+ yards, throw a TD, run for a TD, and catch a TD in a single Big Ten game.
Altmyer earned numerous additional awards and accolades for his outstanding play. In 2025 he was named a Davey O’Brien Award Semifinalist and ranked among the top 25 quarterbacks for the Johnny Unitas Golden Arm Award. He also earned three Davey O’Brien Great 8 weekly awards, two Johnny Unitas Golden Arm Player of the Week honors, and three Manning Award Star of the Week nods. Altmyer was named the 2025 Loren Tate Media Award recipient, which honors an Illinois football player for professionalism, integrity and accountability when working with the media, voted on by reporters who cover the program. Capping his decorated college career, Altmyer received an invitation for the 2026 Panini Senior Bowl.
Altmyer is a proven brand partner, participating in successful engagements with nearly 20 brands during his college career. He was featured in multiple national campaigns with Uber, US Cellular, Cheez-It, OSF Health, and Hollister among others.
Altmyer is part of a dynamic client list for QB Reps, joining former Alabama star Ty Simpson in this year’s QB Reps class preparing for the 2026 NFL Draft.
Premier sports agency Equity Sports will represent Altmyer for player contract negotiations, led by NFL agents Chris Cabbott and Marcus Cromartie. Premier sports agency Equity Sports will represent Altmyer for player contract negotiations, led by NFL agents Chris Cabott and Marcus Cromartie. Equity represents NFL stars including Patrick Mahomes, Jerry Jeudy, and Ladd McConkey.